Coffee Magazine
Stories, insights, and techniques from the world of specialty coffee. We share what we learn every day at the roastery.
Why don't smart cafes rely solely on selling drinks?
This article explains why smart coffee shops don't rely solely on selling beverages, and how selling coffee beans and products can increase the average bill and build customer loyalty. Through...
Read moreLearn more about coffee
Are you ready to open a coffee shop? If you are thinking of starting a coffee shop, try to answer these questions to know if you are qualified for it.
In this article, Ahmed El-Hani shares the most important questions everyone considering opening a coffee shop should ask, clarifying that a coffee...
Read more
Mard courses for professionalism in coffee preparation and the art of coffee making. For baristas and those interested in learning coffee professionally.
This article reviews Maard's specialized coffee training courses, designed for coffee enthusiasts and coffee shop owners to develop skills and improve beverage...
Read more
What is specialty coffee? And why has it become the standard of quality in the coffee world?
This article takes you on a journey to understand the meaning of specialty coffee, its origin, and what distinguishes it from traditional...
Read more
الاستخلاص الناقص والاستخلاص الزائد: لماذا يصبح طعم كوب القهوة حامضًا أو مرًا؟
This article discusses the difference between underextraction and overextraction in coffee, and explains how roast level, grind size, brew time, and temperature...
Read more
Understanding Coffee Flavors and Textures: A Comprehensive Guide to Describing Coffee with Precision
This article introduces you to the essential elements that help you professionally understand and describe coffee even before tasting it. The article...
Read more
How to choose the equipment for a successful espresso bar? A guide for coffee shop owners to build consistent quality from day one
This guide from Coffee Genie is for coffee shop owners and anyone planning to build a professional espresso bar with consistent quality...
Read more
Why don't smart cafes rely solely on selling drinks?
This article explains why smart coffee shops don't rely solely on selling beverages, and how selling coffee beans and products can increase the average bill and...
Read more
Are you ready to open a coffee shop? If you are thinking of starting a coffee shop, try to answer these questions to know if you are qualified for it.
In this article, Ahmed El-Hani shares the most important questions everyone considering opening a coffee shop should ask, clarifying that a coffee shop project is not...
Read more
Mard courses for professionalism in coffee preparation and the art of coffee making. For baristas and those interested in learning coffee professionally.
This article reviews Maard's specialized coffee training courses, designed for coffee enthusiasts and coffee shop owners to develop skills and improve beverage quality. The article explains...
Read more
What is specialty coffee? And why has it become the standard of quality in the coffee world?
This article takes you on a journey to understand the meaning of specialty coffee, its origin, and what distinguishes it from traditional coffee. It also clarifies...
Read more
الاستخلاص الناقص والاستخلاص الزائد: لماذا يصبح طعم كوب القهوة حامضًا أو مرًا؟
This article discusses the difference between underextraction and overextraction in coffee, and explains how roast level, grind size, brew time, and temperature affect the taste of...
Read more
Understanding Coffee Flavors and Textures: A Comprehensive Guide to Describing Coffee with Precision
This article introduces you to the essential elements that help you professionally understand and describe coffee even before tasting it. The article explains body, overall taste,...
Read more
How to choose the equipment for a successful espresso bar? A guide for coffee shop owners to build consistent quality from day one
This guide from Coffee Genie is for coffee shop owners and anyone planning to build a professional espresso bar with consistent quality from day one. It...
Read more
French Press: Professional Techniques for Brewing Exceptional Coffee That Will Boost Your Cafe's Sales
A comprehensive guide to brewing French Press coffee professionally, explaining the brewing steps, the impact of each stage on flavor, the best suitable coffee bean types,...
Read more
Five Gourmet Fruit Crops from Coffee Giant: Compare Flavors and Choose the Best for Your Cafe
This article showcases five luxurious fruit coffee crops from "The Coffee Giant," selected from the finest farms in Ethiopia, Colombia, Indonesia, and Costa Rica. You will...
Read more
Cappuccino vs. Flat White: The Real Differences Between Two Coffee Shop Favorites
Cappuccinos and Flat Whites may seem similar at first glance, but they differ profoundly in coffee type, milk, foam, and size. In this guide from Mard...
Read more
What are the factors that affect espresso extraction?
Uncover the secrets of specialty coffee extraction for the perfect cup. Learn about the factors affecting flavor, such as temperature, grind, ratio, and brewing tools.
Read more
How do you choose your favorite coffee every time? With Ahmed Al Hani from Mard Coffee
Choosing the right coffee isn't by chance; it's an enjoyable journey of discovery that begins with understanding three essential elements: origin, processing, and roast. In this...
Read more
The Aeropress: More than a tool, it's the art of mastering coffee brewing
الأيروبريس صارت اليوم أكثر من مجرد أداة لتحضير القهوة — صارت أسلوب إتقان وجودة في كل مقهى يهتم بالتفاصيل. في هذا المقال من مارد القهوة، تتعرف...
Read more
The Coffee Journey – From Tree to Cup
In this article, we take you on an exciting journey through three essential stations in the life of a coffee bean—from the farm to the roastery,...
Read more
Mastering the coffee cup begins with mastering daily operations and efficiently managing the coffee shop
Running a successful coffee shop isn't just about the quality of the beans; it starts with the daily details inside the café—from bar setup to shift...
Read more
